When you’re smack-dab in the middle of the dog days of summer, it’s hard to even think about fall. But we think you’ll reconsider once you get a glimpse of the luscious pages of our August-September catalog. While you’re waiting for your copy in the mail, you can read our conversation with Karen Mooney, our Senior Vice President of Brand Management, about the new catalog and some of her favorite fall looks.
Ballard Designs: Let’s talk about this great cover. It’s indicative of where we’re headed for fall — and, frankly, it has us warming to the idea of saying goodbye to summer.
Karen Mooney: Isn’t it great? It all started with our Kashan Hand Tufted Rug. It’s a little unusual for us, because we find that our customers really love a spa or gray or otherwise neutral colored rug. But there has been a little interest of late in the bolder, more traditional colors of Persian rugs.
BD: It has great colors.
KM: Yes. It’s not the usual red you often see in Persian-style rugs. It’s more of a spice tone, and then it has the navy in it, which we thought would be great to bring to the wall for a bold statement. Then we layered in spice with our velvet — we can’t get enough of our velvets right now — and threw in some animal print to make it totally Ballard.
BD: So we’re seeing a deepening of colors?
KM: Exactly. What we’re calling spice is where we would have had those peachy-apricot tones in spring and summer. In art, bedding and some accessories, our signature spa and mineral tones are deepening into a beautiful, crisp navy. It also morphs into a peacock-teal color we are so in love with at the moment. You can see that in our velvets, our newest Garden Seat color and wall art. It is so pretty.
BD: The other color we’re seeing a lot of in this catalog is green.
KM: We’re going more olive and emerald, and even mixing those two. When you mix them, it suddenly feels very modern. The juxtaposition of those hues that are not quite the same is so great. I love this room — it’s all about those saturated green velvet curtains. This shows how you can have a neutral room and just add that one thing.
BD: So what are you most excited about with this new catalog?
KM: Suzanne Kasler is introducing furniture into her line for the first time. We were so excited when she expressed an interest in going bigger. She started with this really pretty, yet streamlined, home office, which is perfect timing. This is the time of year when everyone is getting ready to go back to school or work. It’s a transitional period back into those routines. And the scale and versatility of these pieces is perfect. You don’t have to have a dedicated office — you can tuck it in anywhere. The desk chair is like a truncated wing chair, so it’s great for a man or woman.
BD: Suzanne has also expanded her bedroom collection.
KM: Suzanne designed four different upholstered headboards for us — and they’re all beautiful. She’s also developed a new art collection that leans abstract with lots of color. The nice thing about the art is that you can get it on canvas or framed and in the size you need. You can really adapt it to your room.
BD: If we’re talking about Suzanne, we have to talk about that Peony Linen color.
KM: That color is so bold, but then you get it on that one piece and it’s just perfect. It’s so funny, because it started out here in the office as a tiny swatch, and we were all a bit afraid of this bold, saturated color. And then, of course, this chair was immediately snapped up after the photo shoot. Everyone wanted it. Pink is really on a big upswing. You’ll see more of it next year — pink walls, pink fabric — we’re really getting into it. Thanks, Suzanne!
BD: And speaking of the bedroom, we’re introducing some beautiful bedding.
KM: Our bedding has been in the spa palette for two years, and you can see it moving into reds and navys. One thing we always do is layer bedding from two different collections, such as a duvet and a quilt. We love that mix. We also love the look of matching the headboard with the bedskirt. It’s so easy! I’m not even sure that people know they can customize their bedskirts with us. And, look, you can even add a matching lamp shade.
BD: Aside from warming up the color palette and layering, were there any major themes on your mind while putting this catalog together?
KM: As we mentioned earlier, it’s a time where we’re getting back into our routines and tidying up, and I think you can see that in the catalog. There’s an order to the rooms and everything is in its place.
BD: What else are you excited about for this edition?
KM: I want to thank the customer who gave us the BOO wreath idea! We sell our alphabet wreaths during the holidays, and a customer wrote in a product review that she bought the letters for “JOY” and got an extra “O” and “B” so she can do “BOO” at Halloween, then transition into holiday. And she said, “You really should do a kit for “BOO.”’ So we thought it was a great idea and did it. You can always keep the “O” up for the holidays, too.
BD: That’s great! It’s not the first time you’ve found inspiration from customer comments. Okay, it’s time to get to your favorites.
Karen’s Favorite New Additions for Fall
1. Grayson Modular Desktop Organizer
Every single container in this organizer is designed to hold very specific things. One holds your sticky notes, one holds your paper clips, one holds all your pens, and one holds bigger things, like scissors. I wanted to design something like this, because I like to have everything in its place on my desk. I have separate cups for sharpies, pens and highlighters. And it all nests in this tray, which is actually 8 ½” x 11”, so you could also use it as a paper tray if you wanted. I like a tray to corral things, because I think it looks tidier.
This is one of my favorite items in the whole book. It’s made in Italy. We took a Louis chair and stripped it down to its essential form, and then we picked three very simple, clean finishes. This chair feels very modern.
I bought four of these tiny little cocktail napkins in Paris five years ago. They have this cute little tassel and a nice whipstitch on the side. I kept them on my bar, and everybody falls in love with them, so we designed this whole collection based on these adorable napkins. The timing is right, because we’re obsessed with tassels, fringe, pom poms and all of those boho details. You’ll start to see some of those 70s hippie chick fashion details coming on strong.
This is a huge seller for us, which is why we’re so excited to now offer it with custom upholstery. Instead of the standard cream, you can use any of our fabrics. We have them upholstered in North Carolina. Now there’s no excuse to do that head of the table thing. Or you could have a couple flanking a console. This is also the case for our Sofia Settee.
5. Casa Florentina Casoria Bath Vanity
We’ve wanted to do this for a while. It’s great because you can choose from the 15 finishes in our Casa Florentina line. It’s a great opportunity in a bathroom or powder room to add that touch of drama. It would be so fun in a red or a spa blue.
The black frame with the gold is really striking. It’s kind of masculine feeling, so it’s a nice counterpoint to this room. It offers such a strong statement. I love it. It would be great over a dining console with a couple of lamps.
This is a nice scale. We are seeing that trend in lamps, getting larger and larger and larger, and being a statement unto themselves rather than just a practical lighting device. We also love really oversized shades. That exaggerated scale is really coming into play.
We’re seeing feathers everywhere in decor and design. It’s that back to nature thing; a love for organic objects. And the palette is so great for fall.
We’re experimenting with different interior colors on furniture, and this is one of our favorites. That contrast is lovely. This is also something customers can do with an old piece they have. If you want to spice it up, pick a color from your room and paint it on the inside. It’s less work than painting the whole cabinet! It’s great for kids’ rooms, too.
10. Marian Metal Chairs & Stools
We’ve had this chair for a while, but now we’re offering it as a barstool. It’s has a great vintage-industrial feel. And that little pop of color in spice is absolutely striking in your room. Of course, it comes in nickel and spa, too.
11. Surrey Mini Bell Alarm Clock
I’ve decided I’m no longer going to keep my phone by my bed. I usually charge it there every night, and then I’m getting texts or email alerts waking me up and I can’t go back to sleep. I bought a charging station, and I’m going to put it in the bathroom. So now I need an alarm clock for my bed. It is so cute and petite and doesn’t take up a lot of room on my bedside table.
Bunny has the original tucked under her bar in her barn. The idea is that it’s a piece of furniture you can easily integrate into your room, and you don’t have to be embarrassed by it. It has a Sunbrella cushion, so you can keep it clean.
Shop our entire Fall 2015 collection here. For more design inspiration, visit our Pinterest Boards, or find more gorgeous rooms in our Photo Gallery.
Amy
Love the green velvet window panels featured here. Where can I find these?
Heather Daly
Hi Amy,
Yes aren’t they amazing!?
You can find our Signature Velvet Drapery Panels on our website:
https://www.ballarddesigns.com/signature-velvet-drapery-panel/362569?&prank=1
~Heather
Pamela Hart
Thank you for these inspiring decorating ideas. I have been stuck in a dilemma trying to decorate with a brown leather sofa I do not want to keep but invested too much to discard. You have given me ideas with paint colors and furniture that will lighten the mood. I am looking forward to the new Ballard catalog!
Caroline @ How to Decorate
Pamela,
We love to hear that! Thank you so much for your feedback.
Best of Luck,
The How to Decorate Team
nancy whitehead
Bunny keeps topping herself. This dog bed is sensational. I would love to have her design one of these dog beds in a better range of sizes. Large Breeds like St Bernards or Great Danes or Labs, Retrievers, German Shephards weigh well over 1 hundred pounds so even at 36 ” that may not be really large enough for them.. I would also strongly suggest that one can chose various slipcover zippered cushions using your choice of fabrics, especially the Sunbrella ones that could be designed as a piece of furniture in the room. I am a designer and my own plan for these fabulous dog beds is to buy discontinued designer Sunbrella fabrics online such as a leopard and Zebra in various collars and have my drapery and slipcover make various slipcovered zip on and off slipcovers for the cushion that comes with it. Because like Ballards I have access to these things and know how to do them but for your regular customers they do not so i would like to suggest you offer these zip on and off slipcovers for the dog bed cushion for your customers.. I’l just bet they will love them. i am a huge fan of anything in leopard which hides a mulitude of sins and would look sensational in that bed..Also no reason it coud not be offered in a painted finish with decorative whimsical themes gently painted on the bed.. ( Dog paws, bones, etc etc ) This is just a fantastic idea whose time has come.. Bless you Bunny and Ballards for making it happen……
ps;; I am originally from Michigan but attended some of my higher education in the South. I have never been in a Southern Home that was not well decorated, warm and welcoming upon entering. Hospitality is the Southern lifestyle and their gracious homes reflect that…Ever count how many of our top leaders in the Design world hail from the South? Especially Virginia and Lousiana……..
Caroline @ How to Decorate
Wow, Nancy! We love this feedback. Thank you so much!
Kathy Briggs
Once again great advice from Ballard Design! You all are spot on with current trends.
Caroline @ How to Decorate
Thanks, Kathy. We love to hear this and just enjoy knowing you come to How to Decorate to find inspiring ideas!